Nag Ashwin’s sci-fi movie, Kalki 2898 AD, has been praised for its creative world.
Some thought it was inspired by Harry Potter, but Nag clarified that wasn't the case.
In an interview, he shared that Guardians of the Galaxy and Star Wars were the real inspirations.
Nag loves Star Wars and mentioned that Harshith Reddy’s character, Luke, is based on Luke Skywalker from Star Wars.
He also explained that Kamal Haasan’s character, Supreme Yaskin, wasn't inspired by Harry Potter's Voldemort but by old Tibetan monks and the novel "The Picture of Dorian Gray."
Kalki 2898 AD has made over ₹800 crore globally and ₹500 crore in India, making it the most expensive Indian film ever, with a budget of ₹600 crore.
Released on June 27 in six languages, it stars Amitabh Bachchan, Kamal Haasan, Deepika Padukone, Prabhas, and more.
Business Lessons:
Clarify Inspiration Sources:
Clearly communicate the real inspirations behind your creative work to avoid misinterpretations.
Nag Ashwin clarified that his film was inspired by Guardians of the Galaxy and Star Wars, not Harry Potter.
Leverage Popular Influences:
Drawing inspiration from well-loved franchises like Star Wars can attract a wider audience and add depth to your work.
This strategy helped Nag create a rich, appealing world in Kalki 2898 AD.
Adapt and Innovate:
Instead of copying, adapt elements from various sources to create something unique.
Nag combined influences from different genres and historical references to craft distinct characters.
Communicate Clearly with the Audience:
Engage with your audience through interviews and media to explain your creative choices.
This helps build a deeper connection and understanding with fans.
Invest in Quality:
High investment in production can lead to significant returns.
Kalki 2898 AD’s large budget and detailed world-building contributed to its impressive box office success.
By learning from Nag Ashwin's approach, businesses can effectively clarify their inspirations, leverage popular influences, innovate by adapting elements from various sources, maintain clear communication with their audience, and invest in quality to achieve success.
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