Actress Kiara Advani has expanded her influence beyond movies by winning the "Brand Personality of the Year" award at the Economic Times Brand Equity Brand World Summit '24.
Kiara works with many well-known brands like Mango, Myntra, TRESemme, Lenskart, drools, Mohey, Caprese, SENCO, and more.
This award recognizes her strong partnerships with these brands.
During an interview at the summit, Kiara talked about her decade-long career in the industry.
She mentioned that her first brand endorsement was with Pond’s, which was special to her.
She worked with the brand for many years, took a short break, and then rejoined the brand this year.
Kiara believes in the brands she endorses, and they believe in her.
Kiara revealed that her biggest strength as a brand ambassador is her authenticity.
She uses the products she promotes in her daily life, making a real connection with the audience.
This shows people that she genuinely believes in the products, not just selling them for money.
Kiara also shared that she carefully thinks before endorsing a brand.
She takes a complete approach, becoming a true part of the brand's family.
Whether it's the creative process or listening to consumer feedback online, she puts her heart into it.
Kiara feels that by fully committing to a brand, consumers can sense her genuine connection.
Kiara ended by talking about the importance of understanding consumers' needs today.
She believes that knowing what consumers want and need helps brands reach them better, making them feel heard and valued.
Life Lessons:
Believe in What You Do:
Kiara’s success shows the importance of truly believing in what you endorse or work on. Authenticity is key to connecting with others.
Commit Fully:
When you take on a project or partnership, give it your all. Full commitment leads to better results and stronger relationships.
Understand Your Audience:
Knowing what your audience or consumers want helps in creating better products and services that truly meet their needs.
Build Long-Term Relationships:
Long-term associations, like Kiara’s with Pond’s, are valuable. They show trust and mutual respect, which are essential for lasting success.
Stay Genuine:
Using and believing in the products you promote builds trust. People can sense when you are genuine, which strengthens your reputation and influence.
No comments:
Post a Comment